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Is the Lucky Day App a Scam? My Thoughts.

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The other day I wrote about the Lucktastic app, and while I was reviewing that one, I noticed that there was another popular app in the niche known as Lucky Day.

Also curious about this app, I figured I would write yet another review on this lottery-like app to see if it was worth joining.  If you didn’t read my Lucktastic app review, well, in short, I didn’t really recommend it as it would take an eternity to earn $5.  Basically, I would only consider it only if you’re a fan of scratch-off tickets and don’t want to spend your hard-earned money at the local gas station.

So, is Lucky Day any different?

Is it worth your time?  Can you earn a ton of money?

Doing the dirty work for you as always, I played around with the app for quite some time, and here’s what I found out.

An Honest Lucky Day App Review

What is the Lucky Day app?

Before I get into the review, I first want to talk about the company’s background, something I usually do before I even review the website/app just to give you an idea who you’re working with.

Lucky Day was started in 2014 and was founded by Lucky Day Entertainment, Inc., a company based in Beverly Hills, California.  As of this review, the app has tens of millions of downloads with an average of a 4.6 out of 5 reviews.

The company also has a solid A+ BBB rating and a very detailed company profile, which talks about its culture and the people behind the app.  Looking at the profile, it appears they have a diverse group of people with fantastic benefits.  It also looked like they had quite a few skilled job openings, which could signal some great growth.

At first glance, I see nothing fishy about the company itself.  In fact, it seemed just as reputable as any company found on the Fortune 5,000 list, etc.  I think it’s safe to assume we’re working with a legitimate company here.

Signing up for an Account

Before you can use the app, Lucky Day first asks that you sign up with an account, either by connecting your account to your Facebook or signing up with your email account.

This is required to start playing with the up, so it’s really up to you as to how you want to sign up.  Personally, I just used my email to get rolling.

Signing up takes only a minute to do, and again, is required to access your dashboard.

Your Dashboard

After you create an account, you can immediately gain access to your dashboard, which will look something like this:

Here, you can scroll through the list of scratchers and start to scratch them off to earn your tokens or even win cash just as you would with a real lottery scratch-off ticket.  You can also visit your menu, pick your daily lotto numbers and/or enter a sweepstakes.

In this review, as always, I will talk about the many ways to earn and what it will take to redeem your rewards.


In the upper-left hand corner of your app, as part of your dashboard, will be your menu.

Here, you can find a variety of links, including the following:

This will basically be your shortcut to the many ways to potentially earn rewards as well as earn more tokens and even check out your current balance.

As part of this review, I will break down each section below that you find inside of this menu, quickly explaining how each section works below.

The Scratch-off Tickets

Let’s first start off with the scratch-off tickets, the main point of the entire game.  These scratch-off tickets won’t be found on your menu; rather, you will find them on the main screen.  Every day, the app adds about 20~ or so scratchers you can play.  These tickets are the first thing you will see the minute you open your app.

To play these scratch-off tickets, as you guessed it, you simply have to open up a scratcher of your choosing, read the rules and scratch away.  Generally, you will need to match three symbols to win the prize shown as shown below:

In this example, if I matched three “gold paw” symbols, I would win $1,000.   Even if you don’t match the symbols, you will usually get random token amounts as shown below.  These tokens will be added to your balance.

In that screenshot above, for example, I won 1,000 tokens.  This happens in almost every scratcher, and I will talk about the value of the tokens later on.  This is no different than a lottery ticket you would purchase at a store.

The annoying thing about this app is that you always have to view videos or you’re forced to view an ad for 30 seconds, so plan on wasting a lot of time watching ads.  This is how the app makes its money after all so do be prepared for all of this.

NOTE:  If you want to know your odds, I encourage you to visit the “terms” section in your app.  This can be found in your setting tab under the left-hand corner menu option.


In the “Raffle” section, you can enter tickets to win a variety of prizes, most of which look pretty cool.

When I was writing this review, for instance, I could win a trip to Disneyland or even $500.  There were five active raffles at the time, all of which have an expiring timer as to when they are going to draw a winner.  This can change as time goes on, however.

To enter, one ticket will equal a certain amount of tokens.

So, for instance, the $5,000 giveaway would cost me 5,000 tokens, whereas the Disneyland raffle would cost 10,000 tokens.

All of the raffles vary in what it will cost, but these raffles are just that — a chance to win something quite valuable.  Don’t expect a win, but hey, you can’t win if you don’t try, eh?


The lottery section lets you pick out five random numbers every day for your chance to win big cash.

As of this review, here’s how the lotto breaks down if you were to match any numbers:

  • 1 match = 50,000 tokens
  • 2 matches = 250,000 tokens
  • 3 matches = 500,000 tokens
  • 4 matches = $5
  • 5 matches = $50
  • 6 matches = $100,000

Every day, you can pick out six numbers, 0 through 59, for the chance to win big.  Five will be your numbers, whereas the sixth number will be the “lucky” one.  The lottery is free to play and will require no tokens on your end.

Again, it’s like the regular lotto, only that it’s free to play, so why not at least guess a few numbers.  I guess you don’t really have much to lose here.

Free Tokens

After a while, your scratchers will disappear as you scratch them, but if you really want more tokens, the app does allow you to earn more in the “earn tokens” section.

Now, I don’t recommend doing this as the value is extremely poor, but I’m just including this here anyways to show you how it works.

Basically, Lucky Day will reward you to complete special offers, take a survey, watch videos or even invite your friends.  For every activity you complete, the app will then reward you with the said token amount.

For example, as I wrote this, I could earn up to 160,000 tokens if I entered a Walmart raffle or up to 2.1 million tokens if I joined the Disney Movie Club.  It works a lot like the GPT websites I mention on this website a lot, only that you will get tokens instead of cash.  Sure, while you can eventually cash out your tokens, the exchange value is extremely poor.

Again, it’s a very poor value and highly recommended you consider Swagbucks, the leader in this industry if you want to earn actual money for your time completing varying offers.

Recent Winners

As this tab implies, here, you can view the most recent winners, along with a picture and the amount they won.

It’s kind of fun to at least scroll through and see what people are winning right now, whether it is the cash or rewards they cash out.


In this section, if you want to win $10, you will have to have the highest token balance for the day to get it.

Here, you can view the current leader as well as where you stand.

As you can see from my screenshot above, I didn’t earn any tokens just yet for the day, but I ranked #434.  The #1 member, however, had more than 10 million tokens!  That’s quite a few.

It’s going to take a lot to be number one, so I really wouldn’t worry about this as your energy is best used elsewhere.

What Are Lucky Day Tokens Worth?

Now that I have talked about the many sections of the app, here comes the most important part: What the heck are these tokens worth?

Well, like a lot of these apps, many use a point system, making it hard to determine how much you’re earning.

Lucky Day is no different.  You’re going to have to use your math skills.

Before you start investing your time in this app, I highly recommend you check out the “Redeem Rewards” section to know what it’s going to take to earn something.  You’re going to quickly find out that the value is extremely poor.  And I’m being nice when I say that.

Depending on when you’re ready to redeem your rewards, you can get anything from a gift card to odd trinkets such as eyelash curlers, etc.

Honestly, the gifts looked like cheap Chinese knockoffs, but the gift card selection was meh.  When I was writing this, for instance, I could only choose from Panera Bread, Target, Home Depot or Dunkin Donuts.  This was pretty poor in comparison to other apps/reward websites.  These rewards do change over time as they restock the store.

So, what are these tokens worth?

Keep in mind that these are the redemption values as I write this, so your results could be different, but use it as an average.

As I write this, a $2 Panera Bread gift card will cost you 3,000,000 tokens, whereas a $3 Dunkin Donuts gift card will cost you 4,000,000 tokens, for instance.  A $10 Home Depot would cost 10.3 million tokens.

Quite a bit, right?

So basically every token is worth $0.0000001 or something like that.  Basically, it’s barely anything.

When you’re ready to redeem, you can do so in different categories, broken down into the number of tokens.

For instance, I could break my rewards down in 3, 5 or 10 million increments by clicking on the menu tabs near the top.

Again, I highly recommend you at least click around to see what it’s going to take to redeem and really see if it’s worth it to you.

Doing the math

I scratched off about 20 tickets and found I won an average of about 1,500 tokens each time.

So, doing the math, that’s about 30,000 tokens per day if you were to scratch off 20 tickets.  Keep in mind that this can take some time because Lucky Day forces you to watch 30-second advertisements after every three scratches or so.

Sure, you could earn more if you win more tokens, but again, you have to win, so I’m just going to show the numbers I was presented with.

Using those numbers, let’s say that you want the $2 Panera Bread gift card for 3,000,000 tokens.  That means you would need to open this app 100 TIMES over 100 days to earn $2.  You do the math for that one.

Even if you win and cut that in half, 50 days is still a long time.

Seeing it’s a game of luck, you really need to win big to make it worth anything.


Aside from tokens, you can win cash as well, usually in the scratch-off instant wins, but you can win in raffles as well.

I played around with this app for more than a month, and from what I read, it’s very hard to cash out as you need $10 to do so.

As you can see in my screenshot, I have been stuck at $7.25 forever.  I also read other people reaching $9 balances and being stuck there.

Is it coincidental?  

Who knows?  But, I wouldn’t rely on making cash simply from the scratch-off tickets, as like the tokens, it’s going to take quite some time if you ever do reach the $10 minimum payout.  And, by the time you do, you probably earned peanuts per hour.

Also, if you check out the Google reviews, there appear to be the same complaints as well…

This went on and on.

Also, if you read the official Google reviews, you will find a lot of negative reviews in regards to everything from glitches to being stuck at $7~, almost making me question how the heck they are maintaining a high 4+ rating.

Final Thoughts

In the end, I don’t recommend the Lucky Day app at all.  To me, it just isn’t worth my time.   I mean, if the app has millions of users, what are my chances of winning $500 in a raffle?

Plus, as you can see in my numbers, I don’t want to wait 60+ days to earn a $2 gift card.

I only recommend it only if you like the idea of winning prizes or just testing your luck with the raffles.  They do pay off, so it isn’t a scam.  I just feel like it isn’t worth your time.

If you want to use it to make cash, do not use it at all as you will be making pennies an hour after everything is said and done.  Let’s not even get started with the apps you have to watch.

While it’s a fun way to scratch off lottery tickets using no money, I think you’re much better of using other platforms, such as Swagbucks or Survey Junkie, if you want to earn cash.

For this reason, I’m not going to rank it out of 10.  Rather, I’m going to say don’t use if you want to make money but do use it if you want to win some cash.  In short, only use this app if you want to test your luck and see if you can win big.   Picture it more of a game than a place to win something.

Personally, I’m going to skip out on it as I don’t feel I have a chance to win, and frankly, I can spend my time wisely elsewhere.

As always, feel free to vent in the comments below to share your thoughts with the world.  We all want to know how the app has been treating you.

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Tom Nathaniel

Hi! My name is Tom Nathaniel, and I created LushDollar to help share my honest thoughts on everything money. It's the Internet's most honest money site after all. Working in the finance industry for more than a decade, allow me to share my thoughts! If you ever have questions, feel free to contact me via the contact page.


  • How were you able to download the Lucky Day app. I was a user of the app over a year ago and when I upgraded my phone I tried to find the app. The company told me that it was not available to download because they were working on the app. I still haven’t found where I can download it.

  • I have been playing over two years as an experiment and now habit. In that two years, I have been stuck on 9.75. I have had two 10 dollar gift cards won with tokens. About to get a third. Is it worth it….no. would I recommend it…no. I am about to do a complete write up about it.

  • Very impressed with the thoroughness of your research, Tom. It’s so refreshing to see someone dig into the companies behind the products to offer a view of who the consumer is supporting. Keep up the good work!

  • I have been playing multiple apps to win money. This one is one of my fun games. I will say it can take forever, but I have cashed out $10 recently for bath and body works and am at $5 again, just a month or less later. My token card wins and lottery wins have been increasing. I am stuck, however at $8, but I don’t even look at or expect that. To skip the ads, you play Three in a row, close the app, do whatever else is on your phone and come back. I hardly ever watch them. I will also put them on quiet and walk away. It’s great for the multitasker.

  • I had installed the app somewhere this spring and playing the scratchers, raffles and lottery for 2 months and then stop till last month. In those 2 months I’ve earned 5.04$ mainly as a daily bonus or a bonus in a scratch card itself (0.01 – 0.25). And didn’t played till August when I’ve got 5 numbers on daily lottery and won 50$. Have redeemed my 54$ and I have it on my Paypal within a week or so.

    Generally I’m good with this app although its a time waste but good for keeping myself not to fall asleep while going home from work.

  • It gets a 4+ star rating because every time you “win” a scratch card (tokens, not cash) and get 15,000 or 40,000, it prompts you to review it, so people are feeling positive, even though it’s still $0.00004 or whatever

  • I have been playing Lucky Day for almost a year (November 2018) and had redeemed enough tokens for a $5 Amazon gift card last Spring and never won anything except tokens during the daily lotto. I was scratching cards September 5th, like I do every morning before work and matched 3 cards and won $100 cash. I had accumulated $9.75 before hitting the $100 scratcher, so I cashed out $109.75 to Paypal before the end of the day. I’ve got a few scratcher apps that I play when killing time and this one is the best one I’ve had installed. For a perspective, according to my Lucky Day profile stats, I’ve played 8k scratches, 288 raffles and 154 lotteries. Right now I’ve accumulated 23 million tokens and another $3.00 in cash.

    The only gripe I have is I wish Lucky Day would restock their Amazon $15 gift cards (or really any of the decent gift cards or Paypal) so I could redeem some tokens, I’ve been waiting for over a month!

  • I have to agree with Tom who wrote the review…further more I played the scratchers to try my luck…and 3 times at least I matched three colorful stumbles and they were taken away but I did manage to get screen shots for at least three of the winning scratchers!! I don’t know know how to redeem them I emailed them with the screenshots…no reply!! any ideas folks please respond

  • There is another thing I noticed about the app is the lottery number they post on Twitter doesn’t the app numbers. If you don’t believe go on Twitter and look for the screenshots people post on there.

    • Hi, Sherry!

      There are a ton of factors involved, but usually, from my experience, publishers will get paid per CPM (1,000 video views). In this case, it could range anywhere from $1 to $25+ per 1,000 video plays. It’s a wide range, I know, but it should at least give you an idea as to what they make.

  • Been playing this app for quite some time. Stuck at $9.75 for a long time. Also have over 23,000,000 coins. Prizes available are crap. Any of the gift cards that are any good are always sold out. There are times when there are only one or two lousy prizes available at any level. Trying to decide if I hang in there waiting for whatever or just delete the app and move on.

  • Hey, it’s been almost a month I’m at 25,000,000+ tokens but impossible to me to get any interesting gift card. I’ve been waiting for any Amazon card, Google play or even Paypal but nothing but pizzas and football tickets 🙁

    Still as “sold out”.

    About the tokens, the only good way to have plenty of them is by taking app offers during the weekend, it’s what I did and it allowed me to reach 11$ because I’ve been at the top of the leaderboard one day with 12,000,000 tokens. I still going to the app, but just to check the gift cards refills, I might take a pizza one because I’m just getting a bit exhausted by waiting…

  • My name is Terry hawkins and I played the game about 8 months and end up with around 30 million points and order my rewards and I have never have received them, and I stop playing because I thank it’s a scam. Is there any way you can prove me wrong……

  • Tried it for about 2 weeks so far. My take is the only way to make it worth wild is complete offers like achieving certain point in a game. Well I tried that recently on a game like coinmaster which offers a couple million tokens for reaching the 4th village, but app status in lucky day doesn’t recognize it. You hit complete and it brings you to the google store to download, and upon reporting the problem, they want proof, but then that does nothing as they give basic response of not being able to verify it was completed, so i’m kind of getting to a point where this app is doing nothing but making CEOs money with no payout for anyone. Even the list of people who won money never changes with anyone new, so I am debating on removing this app and any game app associated with it as it does nothing.

  • This and Lucky Time are one of the better ones. You can cash out and you do get paid if you choose gift cards. HOWEVER (caps intended) you need to be quick about redeeming said gift card as they sell out quickly. The upside though is that the cards get restocked every 90 mins or so.

  • Lucky Dday is a BS rip off, there are no big winners like they say, only paid people to say they won big so they can sucker in people to play.

    I have been playing over 6 months and all I have is $4.75 and 6.193.800 coins.

    I am not winning money.

  • Thanks for the review! I was very curious about this style of app, I will not be wasting my time now because of you. As they advertise the app they make it sound as if people are winning hundreds even thousands of dollars very quickly. If something sounds too good to be true it usually is

  • When I play the scratch offs I match three of a kind all the time and I’m supposed to win 1,000 or $10,000 but I don’t. I just went tokens. Lucky day may not be a scam for you but it’s a scam for me.

  • I got three gold dog paws with the Lucky Day scratch offs a few times and I was supposed to win $1,000 and I didn’t win any money. I also got three gold eggs and I didn’t win any money so I got rid of the application. All of these free casino games seem worthless and a waste of time.

  • Ive had this app for a little over a month and am 90% of the way to a gift card and just won my first raffle. I had my doubts too, but it really doesnt take much time to get a big break. Its really just luck.

  • I wish to add especially if you will please edit and add to this topic. I have been playing this app and while it’s my choice and fault I’ve been testing to see what’s going on. I have been like most at $9.75 not only for months but for nearly a year while testing this app daily. 27+ every morning. I’m currently at 15,200,000 tokens. Here is worst part of this app. I have begun to ignore the app when it comes to money. Seriously forget about it no chance, so I focused on getting a gift card. I noticed that if you don’t have enough tokens than the gift card will show nothing above its image, but if you do have enough or once you do have enough it’s always claiming “Sold out”. I began checking the prize items they not only change, but once you get close to affording these garbage knock off items they begin to disappear. Example there’s a hair is a wallet for 10million tokens. Once I reached 9 million it became sold out before that it was never sold out. Other items like the sunglasses or play dough. Either sold out or disappeared. No one wants these things, but people want items or gift cards for their time. Those people watching ads in a way are paying this company, it takes our time away, but you’re scammed into watching ads for their revenue to only be told you get nothing out of it. I’ve been able to get one 10 PayPal card in the 2 years I’ve been playing this app. The gift card took 2 weeks for me to get an email. Now because I got that I of course played and wanted to earn it again. It’s here where I began to test the app because I notice it’s more like a scam. If you’re getting anything out of your time taken away to aid their revenue through ads. To me it’s a scam.

  • Can never cash in my token for gift cards they are always sold out. Was told they restock every 90 minutes which is total BS.

  • I would like to start by saying i totally respect your opinion however im working on my 60 days so i woke up this morning t a meesage stating i was the lucky winner on todays drawing for 250000 and a volvo crossfire i responded i was excited theyasked me to pay a 2% tax fee which i did then they called me asking for 129.00 more to deliver the car and check on tomorrow when i refused their attitude quickly changed i have screenshots of our conversations screenshots of payments to a Mrs. Jacqueline spence. I have screenshots of them calling me. I got a bit suspicious when the agent started rushing me to make the initial payment of 25.00 to their so called merchant bank i questioned the fact that they wanted me to send this to a regular gmail account they kept trying to reassure me that she would be the one my bank would contact about the check they would be delivering on tomorrow which would be Monday Feb 3 2020 . i researched and found nothing to associate this person with the app. I filed a dispute and escalated it to a claim when they started getting very rude with me during dispute i had to close my account and reopen another one this really sucks this went from trying to make a little extra income to them scamming me out of my money this is not the end of me coming after this company i have a special needs child and im unable to work we are homeless and this is what happens i have proof if your interested.

  • I’ve played for 4 years and the app generated millions of tokens I tried to use them .my order is still saying 3 to 4 weeks to deliver I ordered 6 months previous and still never received anything I contacted customer support and they told me to look at their instagram page at the winners that’s all they said and good luck. The next email was asking me was my issue solved I said no I still haven’t received anything I ordered from 6 months ago. They replied the last email telling me to look at their instagram page should take care of my issue . How is that going to help me??They kept me at 9 dollars for 4 years just so I couldn’t cash out any money. I finally decided to delete the app it’s a waste of time

  • Hello my name is John and I earned enough tokens to get a $25 Home Depot award I used my token and they were supposed to send me an ecard which I never received and I can’t find any information on contacting the company could you help me at all?